3 Business Internet Technologies That Will Unlock Your Full Potential

By Rebecca Moore, - In Entrepreneurs

Picture of a man in a business new york street looking at his phone to show the latest Business Internet Technologies

Photo Credit: gratisography

The digital world has exploded; innovative technology is expanding at excessive rate and the internet of things is upon us and making our lives so much more efficient (I mean, who doesn’t want to be able to turn their heating on whilst on the way home from work?) We are expecting more from our service providers than ever before. Social media makes them more transparent and accessible to us, but it seems that when it comes to the world of telecoms we tend to stick with relatively outdated business internet technologies; and further to that we put up with the poor service that it often comes with!

When it comes to the world of business, you simply cannot afford in time nor money to sit back and wait for more than 10 seconds for a web page to load; or to have to put the phone down and try a colleague’s mobile phone if their land line isn’t being picked up – there are ways, means and more importantly the technology available to propel your business forward in the efficiency stakes by simply making smart, informed choices when it comes to your business telecoms.

Business Internet Technologies


Two cartoon men in computer monitors shaking hands between screens


Even in this digital age, many businesses are unaware of the value of a VoIP (Voice over Internet Protocol) telephony system. Instant messaging applications and email are taking precedent in business, of course, they are – they are free and don’t disrupt our workflow.

BUT VoIP telephony is a proving itself as a game changer when it comes to making the humble telephone system fashionable again.

Seamless integration between our business systems is becoming standard for many start-ups and this type of system allows that to happen. Integrating your telephone system with client manager software allows you to deliver a personal, efficient service

Economical and scalable, using VoIP will allow you to bypass all of the restrictive lengthy contract terms and expensive call costs that often come with traditional telephone systems, enabling you to invest capital where it is most needed within the business. Extra handsets are self-installable, allowing your staff to start working almost instantly, meaning that ultimately, nothing will hinder or delay the productivity levels of a new employee and supporting growth.

Not always ideal for start-ups, but when you are expanding, reporting tools that allow you to monitor the employees or area of business that are not performing in the way that you would expect are a great aspect. Drilling down to customer waiting times when calling in, or the volume of outbound calls will give you valuable insights into staff profiling and any training required.

Some great startup options into this kind of communication are Skype for Business that is the service Fridge Magazine uses or Uber Conference and Switch.

Gigabit Connectivity

Picture of a frayed and broken copper wire

Broken Copper Wire

I have worked on a gigabit project recently, and it was shocking to discover the sheer volume of business that simply do not the value of gigabit connectivity.

Stop thinking of gigabit connectivity as “expensive broadband”. Immediately. Its value extends so far beyond that.

To put the state of our current digital infrastructure into perspective; Belgium, a country with a population that is less than half of the UK’s has gigabit connectivity as a domestic service. Sometimes I can’t load a webpage at work, but at home in Belgium they have the ability to download a feature length film (that’s around 14 GB) in under 20 seconds.

If you have the opportunity to use gigabit connectivity, I thoroughly recommend it. Most business grade broadband is still costing you money. For example, if your business is currently a 5 man team and you each lose 2 minutes an hour waiting for pages to load properly, this equates to over 5 hours a week! Imagine what you could achieve in those 5 hours?

Gigabit connectivity provides a reliable platform that supports the functionality of a range of products. Online guides, webinars and video conferencing are all bringing the world closer together and making international business a realistic option, unless your current service hinders it by freezing or disconnecting you. Cloud computing applications that are used my multiple users adding real-time update will work – WITHOUT crashing!

Gigabit connectivity will undoubtedly increase your current rate of productivity because you will not lose time – simply by providing a reliable, stable and speedy service.

“The government have recognised how much of an impact gigabit connectivity will have on the UK economy. Raised productivity means raised profits, it will also attract business to the UK or incentivise those that would look elsewhere because the current infrastructure simply doesn’t support their business processes” Yusuf Yeganeh from Microbyte Solutions explains. “They have been shouldering the connection costs through the Superfast Britain campaign to make it more accessible for SME’s in the UK”.

Cloud Computing

Picture of a cloud computing mock up with lots of cloud computing icons.

Cloud Computing

I don’t believe that the majority of businesses are fully utilising cloud computing and cloud software yet. There is a level of mistrust surrounding cloud computing due to the coverage of recent hackings, however the majority of the hacking came from a disregard for security from the very beginning or the leak actually came from inside the company. In fact, 85% of those currently use cloud services are confident in its security.

There is always the fact that many established businesses simply are not ready to move towards cloud based solutions because those in the driving seat don’t understand the benefits. For the younger entrepreneurs and business founders, being tech-savvy and well versed in what is now considered basic IT knowledge is the norm.

Like VoIP, many cloud applications support scalability and flexibility and are available as a SaaS, on a ‘user per month’ basis, making it a more cost-effective option for businesses (although traditional vendors argue this…of course they will, this innovative technology is thoroughly disrupting the once monopolized markets!)

The fact is, the cloud IS an efficient model – in both productivity and cost. One of my personal favourite aspects in automatic software updates! Simple, yet so effective – no more of my precious time is taken up maintaining the systems. The economies of scale mean that it’s cheaper for those behind the storage solutions and applications to make improvements because it will draw in a larger server base. Removing on-site servers also means that there are lower energy costs for a business and more space – which is vital when you are tech hotspots up and down the country and the cost of office space is on the rise.

Cloud computing opens up the talent pool; businesses are no longer restricted by location when searching for the next employee and will enable you to have multiple users updating in real time, which means great communication and increased collaboration almost round the clock working if you employee workers across the globe.


This article concludes with disaster recovery – 2 words that have the ability to strike fear into us all. It is business critical that companies of all sizes invest in a robust disaster recovery plan, but they have a legacy of being an incredibly expensive option. The cloud is making this a thing of the past, eliminating large up-front costs and offering secure effective backup and recovery solutions making sure that the work carried out on a day to day basis is safely stored away and looked after my experts who are there to offer support if it’s ever needed.


Contributor covering business topics that challenge outdated processes and cultures.