3 Predictions For 2015 That Entrepreneurs Should Be Aware Of

By John Whiting, - In Entrepreneurs

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Photo Credit: Sebastian Sikora

2015 predictions from Ram Pothula, CEO of the first-ever Big Data Factory –  Dragonfly Data Factory

Sensors: Smarter and Everywhere

In 2014, the number of interconnected sensors in existence exceeded the number of human beings. 2015 will mark an inflection point in which interconnected sensors attached to either personal wearables or “smart” industrial equipment will generate exponential amounts of data, causing major challenges for companies looking to harness multi-sourced information for business decisions.

Wearables Enter the Enterprise

The popularity of handheld and wearable devices rose in 2014 due to the miniaturisation of technology. In 2015, wearables will move away from their current narrow focus on consumer health and fitness applications into enterprise-friendly devices, representing a significant shift. Using wearables, leading companies will offer their customers and employees a new level of experience, fostering greater customer loyalty and improved business productivity towards monetisation.

Data is an Asset

Big Data analytics will become the baseline blueprint for innovative business models, especially for Fortune 500 companies. Organisations will be able to capture both employee and influencer data to help make key enterprise decisions and predictions. However, success in this will only be achieved if companies are able to coordinate cohesion between different functions and leverage Big Data for success. To address this and use Big Data as a competitive advantage, enterprises will need to ensure they have the best data management possible and bridge the gap between disparate information systems.

These predictions were provided by Ram Pothula


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